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20/30 Hindsight: Forecasting the Impact of Nonimpact Printers—An Update

Author

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  • Michael H. Rothkopf

    (Department of Management Science and Information Systems and RUTCOR, Rutgers University, New Brunswick, New Jersey 08903)

Abstract

The author gives a retrospective about the work he and his coworkers had done about 1980 in support of Xerox's decision to enter the high-speed computer laser printer market.

Suggested Citation

  • Michael H. Rothkopf, 1993. "20/30 Hindsight: Forecasting the Impact of Nonimpact Printers—An Update," Interfaces, INFORMS, vol. 23(5), pages 93-96, October.
  • Handle: RePEc:inm:orinte:v:23:y:1993:i:5:p:93-96
    DOI: 10.1287/inte.23.5.93
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    Cited by:

    1. Natalya Vinokurova & Rahul Kapoor, 2020. "Converting inventions into innovations in large firms: How inventors at Xerox navigated the innovation process to commercialize their ideas," Strategic Management Journal, Wiley Blackwell, vol. 41(13), pages 2372-2399, December.

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