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Value Based Strategic Investment Planning

Author

Listed:
  • William W. Alberts

    (Graduate School of Business Administration, University of Washington, DJ-10, Seattle, Washington 98195, and Marakon Associates)

  • James M. McTaggart

    (Marakon Associates, 444 Market Street, San Francisco, California 94111)

Abstract

The problem faced by every diversified company is determining which businesses to include in its portfolio and how much capital to allocate to each of them. We develop the major principles that make up the value based, or profitability, approach to the problem and then argue that this approach is likely to give better solutions than the product portfolio approach.

Suggested Citation

  • William W. Alberts & James M. McTaggart, 1984. "Value Based Strategic Investment Planning," Interfaces, INFORMS, vol. 14(1), pages 138-151, February.
    • Handle: RePEc:inm:orinte:v:14:y:1984:i:1:p:138-151
    DOI: 10.1287/inte.14.1.138
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    Citations

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    Cited by:

    1. Slater, Stanley F. & Olson, Eric M., 1996. "A value-based management system," Business Horizons, Elsevier, vol. 39(5), pages 48-52.
    2. Bauer, Hans H. & Fischer, Marc, 2000. "Product life cycle patterns for pharmaceuticals and their impact on R&D profitability of late mover products," International Business Review, Elsevier, vol. 9(6), pages 703-725, December.

    More about this item

    Keywords

    planning: corporate;

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