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Animated Pedagogical Agents: The Effect of Visual Information on a Historical Figure Application

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  • R. Heller

    (Athabasca University, Canada)

  • M. Procter

    (Athabasca University, Canada)

Abstract

The role of Animated Pedagogical Agents (APAs) depends on an understanding of the persona effect as a mechanism for increasing student engagement and motivation. We argue that historical figure applications of APAs may be helpful to identify the parameters that give rise to a persona effect. Given the importance of visual information, an experimental approach was used to examine how different image conditions would affect perception of a historical figure APA interaction. Eighty-eight participants were randomly assigned to one of three conditions; no image, static image, or animated image. Contrary to expectations, the no image condition was associated with significantly higher ratings for 6 of the 12 measures, including 3 measures of social presence. These findings stand in contrast to previous research and suggest that historical figure applications may be unique in their evocation of a persona effect and valuable for understanding the nature of the persona effect.

Suggested Citation

  • R. Heller & M. Procter, 2009. "Animated Pedagogical Agents: The Effect of Visual Information on a Historical Figure Application," International Journal of Web-Based Learning and Teaching Technologies (IJWLTT), IGI Global, vol. 4(1), pages 54-65, January.
  • Handle: RePEc:igg:jwltt0:v:4:y:2009:i:1:p:54-65
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