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The Impact of Information and Communication Technology Factors on the User Intention to Participate in the Sharing Economy

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  • Pinghao Ye

    (Wuhan Business University, China)

  • Liqiong Liu

    (Wuhan Business University, China)

  • Joseph Tan

    (McMaster University, Canada)

Abstract

The purpose of this paper is to examine the effects of system and interaction quality, security factors, trust and perceived ease to use on the user intention to participate in the sharing economy. Information and communications technology (ICT) promotes the development of a sharing economy. Such influential factors include system and interaction quality, security factors, and ease of use of ICT. In this work, a questionnaire survey was administered with 318 sharing economy users with multiple hypotheses investigated via a structural equation model (SEM). Results show that system and interaction qualities have a significant positive impact on the perceived ease of use (PEU). Safety factors and group psychology also have significant positive effects on perceived trust (PT). Altogether, PEU and PT have significant effects on the users’ adoption of a sharing economy. The paper contributes to the sharing economy and consumer behaviour literature in a comprehensive perspective.

Suggested Citation

  • Pinghao Ye & Liqiong Liu & Joseph Tan, 2022. "The Impact of Information and Communication Technology Factors on the User Intention to Participate in the Sharing Economy," International Journal of Technology and Human Interaction (IJTHI), IGI Global, vol. 18(1), pages 1-24, January.
    • Handle: RePEc:igg:jthi00:v:18:y:2022:i:1:p:1-24
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    References listed on IDEAS

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    1. Ozdemir, Erkan & Kilic, Serkan, 2011. "Young Consumers’ Perspectives of Website Visualization: A Gender Perspective," Business and Economics Research Journal, Uludag University, Faculty of Economics and Administrative Sciences, vol. 2(2), pages 1-41, April.
    2. González, Eva M. & Meyer, Jan-Hinrich & Paz Toldos, M., 2021. "What women want? How contextual product displays influence women’s online shopping behavior," Journal of Business Research, Elsevier, vol. 123(C), pages 625-641.
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