IDEAS home Printed from https://ideas.repec.org/a/igg/jthi00/v13y2017i2p40-56.html
   My bibliography  Save this article

A Case Study in Smartphone Usage and Gratification in the Age of Narcissism

Author

Listed:
  • Alan J. Reid

    (Coastal Carolina University, USA)

  • Chelsea N. Thomas

    (Coastal Carolina University, Conway, SC, USA)

Abstract

This research tracked the daily smartphone usage and checking habits of 43 undergraduate students at a mid-sized university for a minimum of thirty days to examine the primary uses of smartphones as well as the gratifications received from their usage. Empirical data was correlated with narcissism levels to better understand what drives a person to access media, often involuntarily. Results indicated significant differences between genders for device usage (how smartphones are used), the resulting gratifications (why smartphones are used), and narcissism. Findings showed an inverse relationship between smartphone usage and narcissism, and between usage and GPA. There also was a positive relationship between a user's smartphone checking habits and exhibitionism. These results are explained further through the lens of modern society's dependence on personal technologies and the gratifications that are satisfied.

Suggested Citation

  • Alan J. Reid & Chelsea N. Thomas, 2017. "A Case Study in Smartphone Usage and Gratification in the Age of Narcissism," International Journal of Technology and Human Interaction (IJTHI), IGI Global, vol. 13(2), pages 40-56, April.
    • Handle: RePEc:igg:jthi00:v:13:y:2017:i:2:p:40-56
    as

    Download full text from publisher

    File URL: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/IJTHI.2017040103
    Download Restriction: no
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Baudier, Patricia & Ammi, Chantal & Hikkerova, Lubica, 2022. "Impact of advertising on users’ perceptions regarding the Internet of things," Journal of Business Research, Elsevier, vol. 141(C), pages 355-366.
    2. Lucia Monacis & Mark D. Griffiths & Pierpaolo Limone & Maria Sinatra & Rocco Servidio, 2020. "Selfitis Behavior: Assessing the Italian Version of the Selfitis Behavior Scale and Its Mediating Role in the Relationship of Dark Traits with Social Media Addiction," IJERPH, MDPI, vol. 17(16), pages 1-17, August.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:igg:jthi00:v:13:y:2017:i:2:p:40-56. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Journal Editor (email available below). General contact details of provider: https://www.igi-global.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.