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Understanding the Culture of Young Internet Users in a Rapidly Changing Society

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  • Jessica Lichy

    (IDRAC Business School, Lyon Cedex, France)

  • Maher Kachour

    (IDRAC Business School, Lyon Cedex, France)

Abstract

The context of this study is Internet user behaviour among young people, at a time when information and communication technologies (ICT) are rapidly transforming how individuals behave in the online environment. The intention is to provide a snapshot of Internet user behaviour, with particular reference to social networking, in order to further our understanding of the various activities pursued by young Internet users in a non-Anglophone perspective. The study uses survey method to gather data on the thoughts, experiences and behaviours of young Internet users in order to explain their online routine activities. The findings reveal the extent to which certain national differences are indeed apparent when using the Internet, suggesting that the widespread adoption of Internet technology has not generated ‘standardised' Internet user behaviour.

Suggested Citation

  • Jessica Lichy & Maher Kachour, 2014. "Understanding the Culture of Young Internet Users in a Rapidly Changing Society," International Journal of Technology and Human Interaction (IJTHI), IGI Global, vol. 10(4), pages 1-17, October.
  • Handle: RePEc:igg:jthi00:v:10:y:2014:i:4:p:1-17
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