IDEAS home Printed from https://ideas.repec.org/a/igg/jtd000/v6y2015i1p76-99.html
   My bibliography  Save this article

Applying Information Science Lens for Advancing Critical Research on IT Adoption: Insights from Continued Usage of Mobile Phones by Poor Women in Rural India

Author

Listed:
  • Devendra Dilip Potnis

    (School of Information Sciences, University of Tennessee, Knoxville, TN, USA)

Abstract

Critical research on IT adoption dominated by cognitive models grounded in psychology and communication is always in search of new theoretical perspectives to understand, explain, and interpret social issues. Since information plays an important role in IT adoption, this study applies an information science lens to investigate the factors affecting the continued usage of mobile phones in rural India. Analysis of interviews with 22 women earning less than a dollar day reveals the influence of social, economic, cognitive, technological, and information-related factors on their continued usage of mobiles. Micro- and meso-level socioeconomic motives and active information-seeking behavior emerge as the most significant factors encouraging respondents to continue using mobiles against several technical and human barriers. The application of information science lens yields three constructs and ten micro-, meso-, and macro-level variables, advancing critical research on IT adoption with the help of a theoretical lens outside of psychology and communication literature.

Suggested Citation

  • Devendra Dilip Potnis, 2015. "Applying Information Science Lens for Advancing Critical Research on IT Adoption: Insights from Continued Usage of Mobile Phones by Poor Women in Rural India," International Journal of Technology Diffusion (IJTD), IGI Global, vol. 6(1), pages 76-99, January.
    • Handle: RePEc:igg:jtd000:v:6:y:2015:i:1:p:76-99
    as

    Download full text from publisher

    File URL: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/IJTD.2015010105
    Download Restriction: no
    ---><---

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:igg:jtd000:v:6:y:2015:i:1:p:76-99. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Journal Editor (email available below). General contact details of provider: https://www.igi-global.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.