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Building an Age Friendly Community: Strategies to Enhance Planning Through Online Communication

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  • Dana Burr Bradley

    (Center for Gerontology, Western Kentucky University, Bowling Green, KY, USA)

  • Kelly G. Fitzgerald

    (Center for Gerontology, University of Zurich, Zurich, Switzerland)

Abstract

Many communities are responding to population aging by investing in ways to make their cities more “age-friendly.” A key component of this effort revolves around collaborative communication strategy. This article reviews the World Health Organization (WHO) efforts through its Global Network of Age-Friendly Cities and Communities to engage and assist cities in planning for the future. In collaboration with partners from developed and developing countries, WHO identified features of age-friendly cities in eight domains: outdoor spaces; transportation; housing; social participation; respect and social inclusion; civic participation and employment; communication and information; and community support and health services. The author discusses how one city, Bowling Green, KY, is implementing the WHO framework. Particular attention is paid to how strategies are being developed to increase communication and information sharing around the last domain, health care. This article concludes with implications for using online modalities to enhance planning for age-friendly communities.

Suggested Citation

  • Dana Burr Bradley & Kelly G. Fitzgerald, 2013. "Building an Age Friendly Community: Strategies to Enhance Planning Through Online Communication," International Journal of Reliable and Quality E-Healthcare (IJRQEH), IGI Global, vol. 2(1), pages 43-50, January.
    • Handle: RePEc:igg:jrqeh0:v:2:y:2013:i:1:p:43-50
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