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Knowledge Co-Creation and Co-Created Value in the Service for the Elderly

Author

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  • Bach Ho Quang

    (Japan Advanced Institute of Science and Technology, Nomi, Japan)

  • Kunio Shirahada

    (School of Knowledge Science, Japan Advanced Institute of Science and Technology, Nomi, Japan)

Abstract

The number of the elderly who face difficulties in their buying behavior of their daily life is increasing, in Japan. A service for the elderly such as services for supporting buying behavior of the elderly is needed. The purpose of this study is to identify knowledge co-creation in the service for the elderly and how co-created knowledge enables the elderly to enhance their quality of life as a well-being oriented value. The authors conducted qualitative research through a participant observation of support services regarding the buying behavior of the elderly and analyzed the data by a grounded theory approach. As a result, this study identified that there are three types of knowledge co-creation in support services: regional state, how a commodity is consumed, and consumer characteristics. This study also identified that there are three well-being oriented values co-created in support services: enhancement of the quality of life of the elderly, employee satisfaction, and accumulation of well-being provision skills.

Suggested Citation

  • Bach Ho Quang & Kunio Shirahada, 2016. "Knowledge Co-Creation and Co-Created Value in the Service for the Elderly," International Journal of Knowledge and Systems Science (IJKSS), IGI Global, vol. 7(2), pages 28-39, April.
    • Handle: RePEc:igg:jkss00:v:7:y:2016:i:2:p:28-39
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