Academic Major Decidedness: A Study of First-Generation and Non-First Generation Undergraduate Business Students

The authors investigate how job-related beliefs, professors, and families influence major decidedness for undergraduate business students. When students are decided about their major, they can focus on studies, have clearer direction, and reduce the time and number of classes necessary to complete their degree. By understanding how business students decide their academic major, universities can better direct recruitment, guidance, and retention resources. Using survey data from 410 undergraduates, the authors link job-related beliefs to major decidedness and show when students are optimistic about career potential, job structure, and the people orientedness of the profession associated with their major they will be more decided about their major. The findings also confirm the effects of professors and families on academic major decidedness. The results offered herein represent a call to action suggesting professors should spend time with undecided students, so they can better coach the students as they decide their major. Additionally, business schools should direct resources to educate family members, so they can help students decide their major. Lastly, when examining differences between first-generation and non-first generation students, the authors found professors and family members were more influential to the first-generation population. Hence, first-generation students are more receptive to guidance about their academic major.