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Optimizing Recruitment Online: The Critical Importance of Using the Right Channels

Author

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  • Loubna Alsaghir

    (Saint Joseph University of Beirut, Lebanon)

  • Nathalie Abdallah

    (Saint Joseph University of Beirut, Lebanon)

  • Stéphane B. Bazan

    (Saint Joseph University of Beirut, Lebanon)

Abstract

This research aims at addressing the apparent lack of consensus in the literature on the efficiency-effectiveness promise of e-recruitment by adding the dimension of the used e-channel. In other words, this paper explores to what extent the e-channel used by a company could alter the efficiency and effectiveness of the recruitment process and, hence, generate a sub-optimal result. This research highlights the critical importance of the used e-channels for an efficient and effective e-recruitment process. Moreover, it enriches the literature by showing how companies may use a combination of several e-channels in the aim of taking advantage of the complementary that exists between them, hence optimizing the use of e-channels.

Suggested Citation

  • Loubna Alsaghir & Nathalie Abdallah & Stéphane B. Bazan, 2020. "Optimizing Recruitment Online: The Critical Importance of Using the Right Channels," International Journal of E-Business Research (IJEBR), IGI Global, vol. 16(4), pages 18-33, October.
  • Handle: RePEc:igg:jebr00:v:16:y:2020:i:4:p:18-33
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