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Optimal pricing and return policy for enterprise under supply chain management

Author

Listed:
  • Quanwu Zhao
  • Jiaqin Yang

Abstract

This paper presents an inventory model for perishable goods in a supply chain with a single supplier and multiple competing retailers. The proposed model suggests that when the enterprise (i.e. the supplier) adopts a buy-back contract with optimal pricing and return policy, the inventory competition among retailers can be characterised as a multi-person game with unique, stable solutions. Specifically, the model demonstrates that in terms of enterprise management of a retail supply chain, the enterprise can use the buy-back contract to coordinate the whole chain and allocate the expected profit between the supplier and retailers to achieve a 'win-win' solution.

Suggested Citation

  • Quanwu Zhao & Jiaqin Yang, 2007. "Optimal pricing and return policy for enterprise under supply chain management," International Journal of Management and Enterprise Development, Inderscience Enterprises Ltd, vol. 4(2), pages 218-233.
    • Handle: RePEc:ids:ijmede:v:4:y:2007:i:2:p:218-233
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