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Web 2.0 revisited: user-generated content as a social innovation

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  • Bastian Pelka
  • Christoph Kaletka

Abstract

This paper raises the question whether Web 2.0 can be seen as a technological or a social innovation and which interdependencies exist between these two innovative aspects of the phenomenon. For that purpose, the definition of Web 2.0 as a tag cloud (for example given in Wikipedia) or as a difference in comparison to a ‘Web 1.0’ is revisited, challenged and discarded. In following steps, the paper argues that the core innovation of Web 2.0 is the communication of ‘user-generated content’ as a new social routine. The main enabling factors for Web 2.0 utilisation as a social routine are identified as easy-to-use software and broadly spread internet access. So while technology is seen as a ‘catalyst’ of the phenomenon, the innovation itself (user-generated content) is considered a social one.

Suggested Citation

  • Bastian Pelka & Christoph Kaletka, 2011. "Web 2.0 revisited: user-generated content as a social innovation," International Journal of Innovation and Sustainable Development, Inderscience Enterprises Ltd, vol. 5(2/3), pages 264-275.
    • Handle: RePEc:ids:ijisde:v:5:y:2011:i:2/3:p:264-275
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    Cited by:

    1. Safner, Ryan, 2016. "Institutional entrepreneurship, wikipedia, and the opportunity of the commons," Journal of Institutional Economics, Cambridge University Press, vol. 12(4), pages 743-771, December.
    2. Saura, Jose Ramon & Palacios-Marqués, Daniel & Ribeiro-Soriano, Domingo, 2023. "Exploring the boundaries of open innovation: Evidence from social media mining," Technovation, Elsevier, vol. 119(C).

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