IDEAS home Printed from https://ideas.repec.org/a/ids/ijicbm/v33y2024i2p198-212.html
   My bibliography  Save this article

Assessing the satisfaction of farmers towards crop insurance scheme using the American customer satisfaction index

Author

Listed:
  • Tejinder Sharma
  • Vikas Kumar
  • Meena Rani

Abstract

Crop insurance (CI) is the most important mechanism for protecting farmers from agricultural losses. This study evaluated a measurement model for assessing farmer satisfaction through CI. The index is based on the ACSI, which has been modified to meet the needs of the present study. A multistage, stratified random sample of farmers from Haryana state is used to test its validity. The measurement model designated that the theoretical creates is reliable and valid, even as the partial least squares structural equation model demonstrates a fine model fit. Farmers' satisfaction levels were found to be most influenced by the perceived quality, perceived value, and willingness to pay for CI. The present research also confirms that purchaser satisfaction is the main essential factor in determining farmer loyalty. The findings of this study advocate that government and implementing agencies can discover the reason for acceptance along with the rejection of CI.

Suggested Citation

  • Tejinder Sharma & Vikas Kumar & Meena Rani, 2024. "Assessing the satisfaction of farmers towards crop insurance scheme using the American customer satisfaction index," International Journal of Indian Culture and Business Management, Inderscience Enterprises Ltd, vol. 33(2), pages 198-212.
    • Handle: RePEc:ids:ijicbm:v:33:y:2024:i:2:p:198-212
    as

    Download full text from publisher

    File URL: http://www.inderscience.com/link.php?id=141971
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ids:ijicbm:v:33:y:2024:i:2:p:198-212. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Parker (email available below). General contact details of provider: http://www.inderscience.com/browse/index.php?journalID=235 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.