IDEAS home Printed from https://ideas.repec.org/a/ids/ijeven/v16y2024i2p223-241.html
   My bibliography  Save this article

Examining the influence of innovation, entrepreneurial initiatives, and proactive strategies on the business performance of small and medium enterprises

Author

Listed:
  • Tuba Nafees Bajwa
  • Ahsan Ali Ashraf
  • Muhammad Shafiq
  • Khalid Hafeez

Abstract

This academic study examines the relationship between innovation, new business initiatives, proactivity, and business performance in Pakistani small and medium enterprises (SMEs). The study used a quantitative methodology and a sample size of 307 businesses to examine the correlations between these variables. The results show that innovation significantly and favourably affects SME business success. The performance of SMEs is greatly improved by innovative tactics including product development, process optimisation, and market differentiation. Additionally, it was discovered that new business ventures significantly and favourably affected firm performance. The findings of this study are important for Pakistani SMEs because they provide knowledge regarding tactics that could increase their efficacy and flexibility in the face of a dynamic and constantly changing business environment.

Suggested Citation

  • Tuba Nafees Bajwa & Ahsan Ali Ashraf & Muhammad Shafiq & Khalid Hafeez, 2024. "Examining the influence of innovation, entrepreneurial initiatives, and proactive strategies on the business performance of small and medium enterprises," International Journal of Entrepreneurial Venturing, Inderscience Enterprises Ltd, vol. 16(2), pages 223-241.
    • Handle: RePEc:ids:ijeven:v:16:y:2024:i:2:p:223-241
    as

    Download full text from publisher

    File URL: http://www.inderscience.com/link.php?id=140390
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ids:ijeven:v:16:y:2024:i:2:p:223-241. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Parker (email available below). General contact details of provider: http://www.inderscience.com/browse/index.php?journalID=123 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.