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Gender risk preference in entrepreneurial opportunity: evidence from Iran

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  • Amir Emami

Abstract

This paper examines how different representations of entrepreneurial opportunity can influence the risk preference of entrepreneurs and non-entrepreneurs, and whether this differs between men and women. A survey methodology was used with a random sample of 135 entrepreneurs and 126 non-entrepreneurs. The methodology was presented through a new risky choice framework containing five entrepreneurial opportunities. The first results indicate that framing information of opportunity caused significant differences in risk preferences between the entrepreneurs and non-entrepreneurs and also between the males and females. In negative situations, except for the lowest risk level of the experiment, the male entrepreneurs tended to choose higher risky opportunities than the female entrepreneurs. However, neither group showed a preference for the lowest opportunity return in certainty. In addition, a comparative analysis showed that there were more differences between the four groups in the negative situations than in the positive situations. The detailed differences and risk preferences of each of the four groups were also analysed. The results have been discussed with emphasis on entrepreneurship.

Suggested Citation

  • Amir Emami, 2017. "Gender risk preference in entrepreneurial opportunity: evidence from Iran," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 30(2), pages 147-169.
    • Handle: RePEc:ids:ijesbu:v:30:y:2017:i:2:p:147-169
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    Citations

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    Cited by:

    1. Boban Melović & Slavica Mitrović Veljković & Dragana Ćirović & Tamara Backović Vulić & Marina Dabić, 2022. "Entrepreneurial decision-making perspectives in transition economies – tendencies towards risky/rational decision-making," International Entrepreneurship and Management Journal, Springer, vol. 18(4), pages 1739-1773, December.
    2. Amir Emami & Datis Khajeheian, 2018. "Social Norms and Entrepreneurial Action: The Mediating Role of Opportunity Confidence," Sustainability, MDPI, vol. 11(1), pages 1-18, December.
    3. Gleydis Harwida & Fulgentius Danardana Murwani & Ludi Wishnu Wardana, 2017. "Entrepreneurship Spirit of the Child Raised by the Single Parent," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 7(6), pages 196-209, June.
    4. Amir Emami & Mahmoud Motavasseli & Mahdi Tajeddin, 2017. "Risk Taking in Opportunity Evaluation," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 7(1), pages 193-205, January.
    5. Chanchai Phonthanukitithaworn & Chavis Ketkaew & Phaninee Naruetharadhol, 2019. "Relevant Factors for Success as an Online Entrepreneur in Thailand," SAGE Open, , vol. 9(1), pages 21582440188, January.

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