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Entrepreneurial opportunities: how do cognitive styles and logics of action fit in?

Author

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  • Kathleen Randerson
  • Jean-Michel Degeorge
  • Alain Fayolle

Abstract

The aim of this qualitative study is to identify how the perceptions of the entrepreneur on the nature of the opportunity (objective reality/social construction) and his/her cognitive style (analytical/intuitive) influence the process of opportunity pursuit (analytic process/intuition-based process). We find that if expected alignments (analysis/causation/objective opportunity versus intuition/effectuation/constructed opportunity) appear, they are not systematic, and that firm industry and position in the sector are determinant.

Suggested Citation

  • Kathleen Randerson & Jean-Michel Degeorge & Alain Fayolle, 2016. "Entrepreneurial opportunities: how do cognitive styles and logics of action fit in?," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 27(1), pages 19-39.
    • Handle: RePEc:ids:ijesbu:v:27:y:2016:i:1:p:19-39
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    Cited by:

    1. Martijn Adriaan Boermans & Daan Willebrands, 2017. "Entrepreneurship, risk perception and firm performance," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 31(4), pages 557-569.
    2. Carla S. Marques & Cândido Lopes & Vitor Braga & Vanessa Ratten & Gina Santos, 2022. "Intuition and rationality in intrapreneurship and innovation outputs: The case of health professionals in primary health care," International Entrepreneurship and Management Journal, Springer, vol. 18(2), pages 579-602, June.

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