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Springs of digital disruption: mediation of blockchain technology adoption in retail supply chain management

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  • Rohit Kumar Verma
  • Rajeev Kumar

Abstract

Supply chain management practices are vital for success and survival in today's competitive Indian retail market. The advent of COVID-19 pandemic necessitates a digital disruption in retail supply chain management centred on efficient technology like blockchain in order to enhance supply chain performance. The present research aims to decipher the nature of associations between supply chain management practices, blockchain technology adoption and supply chain performance in retail firms. The research is based on primary survey of specific food and grocery retailers operating on a supermarket format stores in two Indian cities. The findings pointed towards the presence of significant and positive association of all the constructs with each other. Moreover, the mediating role of blockchain technology adoption was also revealed, i.e., it partially mediates the effects of supply chain management practices on supply chain performance.

Suggested Citation

  • Rohit Kumar Verma & Rajeev Kumar, 2024. "Springs of digital disruption: mediation of blockchain technology adoption in retail supply chain management," International Journal of Electronic Marketing and Retailing, Inderscience Enterprises Ltd, vol. 15(6), pages 687-708.
    • Handle: RePEc:ids:ijemre:v:15:y:2024:i:6:p:687-708
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