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Plural forms of governance for international strategic alliances: toward an integrative framework

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  • Tao Gao

Abstract

Many international strategic alliances (ISAs) are characterised by plural forms of governance whereby individual, generic alliance arrangements such as equity investment, licensing, management contracts, and supply agreements coexist. Yet, most existing research on ISA governance decisions either deals with the choice of alliances against market transactions or hierarchy or studies the choice of one mode of alliance against another (such as equity versus non-equity alliances). Very limited insight is available on multinational companies' simultaneous inclusions of several, rather than only one, generic modes of alliance to establish plural ISAs for their international operations. In this paper, we tackle the issue of plural alliances in the context of selecting forms of governance for international strategic alliances. Drawing from diverse theories on interorganisational relationships, transaction cost theory, competitive strategy, organisational learning, relationship marketing, and foreign market entry modes; this paper develops an integrative conceptual model that guides company decisions on choosing plural governance forms for international strategic alliances. Research and managerial implications of the study are discussed.

Suggested Citation

  • Tao Gao, 2021. "Plural forms of governance for international strategic alliances: toward an integrative framework," International Journal of Business and Globalisation, Inderscience Enterprises Ltd, vol. 27(1), pages 32-50.
    • Handle: RePEc:ids:ijbglo:v:27:y:2021:i:1:p:32-50
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    Cited by:

    1. Nanik Kustiningsih & Bambang Tjahjadi & Noorlailie Soewarno, 2022. "Projecting Experience of Technology-Based MSMEs in Indonesia: Role of Absorptive Capacity Matter in Strategic Alliances and Organizational Performance Relationship," Sustainability, MDPI, vol. 14(19), pages 1-19, September.

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