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Literature Review of Customer Service Value and Building Customer Value Model under the Internet Service Situation

Author

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  • Xin Wang
  • Ming Xu

Abstract

The paper summarizes the study of customer service value at home and abroad, including the connotation of customer service value, analysis of the development history and research content, stage division. Through literature analysis, find out the new research hotspot. On the basis of previous research, the paper build customer value model under the situation of Internet service. In order to carry out further research in academic circles of our country to provide reference and reflection.

Suggested Citation

  • Xin Wang & Ming Xu, 2016. "Literature Review of Customer Service Value and Building Customer Value Model under the Internet Service Situation," International Business Research, Canadian Center of Science and Education, vol. 9(4), pages 118-122, April.
  • Handle: RePEc:ibn:ibrjnl:v:9:y:2016:i:4:p:118-122
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    References listed on IDEAS

    as
    1. Ruth N. Bolton, 1998. "A Dynamic Model of the Duration of the Customer's Relationship with a Continuous Service Provider: The Role of Satisfaction," Marketing Science, INFORMS, vol. 17(1), pages 45-65.
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    More about this item

    Keywords

    service value; service value measurement; the Internet situation;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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