IDEAS home Printed from https://ideas.repec.org/a/hin/jnlmpe/729287.html
   My bibliography  Save this article

Pricing Decisions of Two Complementary Products in a Fuzzy Environment

Author

Listed:
  • Li Wang
  • Jing Zhao
  • Jie Wei

Abstract

Pricing decisions of two complementary products in a fuzzy environment are considered in this paper. The purpose of this paper is to analyze the changes of the optimal retail pricing of two complementary products under two different decentralized decision scenarios (e.g., Nash game case and Stackelberg game case). As a reference model, the centralized pricing model is also established. The closed-form optimal pricing decisions of the two complementary products are obtained in the above three decision scenarios. Some interesting management insights into how pricing decisions vary with decision scenarios are given.

Suggested Citation

  • Li Wang & Jing Zhao & Jie Wei, 2014. "Pricing Decisions of Two Complementary Products in a Fuzzy Environment," Mathematical Problems in Engineering, Hindawi, vol. 2014, pages 1-8, March.
    • Handle: RePEc:hin:jnlmpe:729287
    DOI: 10.1155/2014/729287
    as

    Download full text from publisher

    File URL: http://downloads.hindawi.com/journals/MPE/2014/729287.pdf
    Download Restriction: no
    File URL: http://downloads.hindawi.com/journals/MPE/2014/729287.xml
    Download Restriction: no
    File URL: https://libkey.io/10.1155/2014/729287?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hin:jnlmpe:729287. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Mohamed Abdelhakeem (email available below). General contact details of provider: https://www.hindawi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.