Empirical Analysis of News Dissemination Effect Based on Energy Data in the Internet + Era

Matter, energy, and information are the three major elements that constitute modern society. In the system of three major elements, energy is the driving force to support human development. In today’s world, energy is more related to the overall security of the country. With the development of science and technology, technologies such as social media, cloud computing, and the Internet of Things have emerged and developed day by day, relying on the network. Big data and massive information flood people’s lives and have a huge impact on all walks of life. The convergence of information technology and the economy and society has led to the rapid growth of data. “Internet +†has risen as the national strategy, and data has become a national basic strategic resource. Based on researching the achievements of predecessors, combined with the first-hand data obtained from practice, this paper mainly uses the literature analysis method and the case analysis method to conduct research. In the case analysis, the content analysis method and sample analysis method are used to study the development status of energy news in the mobile Internet era in China and explore the development method suitable for energy news communication in the mobile Internet era.