The Impact of Agricultural Information System on Agricultural Product Trading Efficiency Using Internet of Things Technology

In order to promote the application of the Internet of Things (IoT) technology in the agricultural product circulation system and to improve the agricultural product trading efficiency in China, first, the IoT technology, IoT industrial system, and agricultural information system based on the IoT technology are theoretically expounded; then, with H Company as an example, the intelligent sensor and Radio Frequency Identification (RFID) are taken as the core part of the sensing equipment of the company’s agricultural product circulation information system, the Wi-FiZigBee network is selected as its intelligent sensor network layer, and ZigBee, PAN, LAN, and WAN are used as the technical support of the system to analyze the operation environment of the system. The results show that the operation speed and average signal coverage of the system are higher than those of the agricultural product circulation information system without IoT technology; from 2015 to 2019, the proportion of H Company’s investment in agricultural science and technology in the total investment increases year by year, reaching 90% in 2019, and the proportion of the H Company’s agricultural circulation income in the total income also shows an increasing trend. The agricultural product circulation information system can improve the agricultural product trading efficiency based on the IoT technology.