IDEAS home Printed from https://ideas.repec.org/a/hin/jjmath/9669868.html
   My bibliography  Save this article

Analysis of Internet Marketing Forecast Model Based on Parallel K-Means Algorithm

Author

Listed:
  • Xiaolei Chen
  • Sikun Ge
  • Miaochao Chen

Abstract

Based on the parallel K-means algorithm, this article conducts in-depth research on the related issues of marketing node detection under the Internet, including designing a new Internet marketing node detector and a location summary network based on FCN (Full Convolutional Network) to input the preprocessing of the node and verify its performance under the data sets. At the same time, to solve the problem of insufficient data sets of Internet marketing nodes, the Internet data sets are artificially generated and used for detector training. First, the multiclass K-means algorithm is changed to two categories suitable for Internet marketing node detection: marketing nodes and background categories. Secondly, the weights in the K-means algorithm are mostly only applicable to target detection tasks. Therefore, when processing Internet marketing node detection tasks, the K-means algorithm is used to regress the training set and calculate 5 weights. During the simulation experiment, the weight calculation formula is used to calculate the weight of the feature term. The basic idea is that if a feature word appears more often in this document but less frequently in other nodes, the word will be assigned higher. At the same time, this article focuses on k. Some shortcomings of the mean clustering algorithm have been specifically improved. By standardizing the data participating in the clustering, the data participating in the clustering is transformed from an irregular distribution to a cluster-like distribution, thereby facilitating the clustering process. The density is introduced to determine the initial center of the cluster, and the purity metric is introduced to determine the appropriate density radius of the cluster center, to achieve the most effective reduction of the support vector machine training samples.

Suggested Citation

  • Xiaolei Chen & Sikun Ge & Miaochao Chen, 2021. "Analysis of Internet Marketing Forecast Model Based on Parallel K-Means Algorithm," Journal of Mathematics, Hindawi, vol. 2021, pages 1-9, December.
  • Handle: RePEc:hin:jjmath:9669868
    DOI: 10.1155/2021/9669868
    as

    Download full text from publisher

    File URL: http://downloads.hindawi.com/journals/jmath/2021/9669868.pdf
    Download Restriction: no

    File URL: http://downloads.hindawi.com/journals/jmath/2021/9669868.xml
    Download Restriction: no

    File URL: https://libkey.io/10.1155/2021/9669868?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hin:jjmath:9669868. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Mohamed Abdelhakeem (email available below). General contact details of provider: https://www.hindawi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.