IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v16y2024i7p3090-d1371957.html
   My bibliography  Save this article

A Study of Customer Preference Transmission for New Energy Vehicles Based on a Signaling Game and Separating Equilibrium

Author

Listed:
  • Shuang Zhang

    (School of Economics and Management, Xidian University, Xi’an 710126, China)

  • Yueping Du

    (School of Economics and Management, Xidian University, Xi’an 710126, China)

Abstract

Although there are many methods that can be used to obtain customer preferences for new energy vehicles, most studies generally overlook the fact that customer preferences are private information. The purpose of this study is to investigate the transmission mechanism of customer preferences by taking into account situations in which customers lie. Through a signaling game model, this study analyzed the transmission mechanism of customer preference information for the center control touch screen of new energy vehicles based on separation equilibrium. The results show that when inequality (1) remains, such an equilibrium forms: the customers send the real preference signal, the manufacturer then adopts a new sample consistent with the received signal and prices the product accordingly, and, finally, the customers pay for the new NEV. When inequality (2) remains, the following equilibrium forms: customers signal the opposite of their private preference, the manufacturer then adopts a new sample opposite to the received signal, and, finally, customers pay for the new NEV.

Suggested Citation

  • Shuang Zhang & Yueping Du, 2024. "A Study of Customer Preference Transmission for New Energy Vehicles Based on a Signaling Game and Separating Equilibrium," Sustainability, MDPI, vol. 16(7), pages 1-20, April.
    • Handle: RePEc:gam:jsusta:v:16:y:2024:i:7:p:3090-:d:1371957
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/16/7/3090/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/16/7/3090/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Eric von Hippel, 1986. "Lead Users: A Source of Novel Product Concepts," Management Science, INFORMS, vol. 32(7), pages 791-805, July.
    2. Cirillo, Cinzia & Liu, Yan & Maness, Michael, 2017. "A time-dependent stated preference approach to measuring vehicle type preferences and market elasticity of conventional and green vehicles," Transportation Research Part A: Policy and Practice, Elsevier, vol. 100(C), pages 294-310.
    3. Nenming Wang & Guwen Tang, 2022. "A Review on Environmental Efficiency Evaluation of New Energy Vehicles Using Life Cycle Analysis," Sustainability, MDPI, vol. 14(6), pages 1-35, March.
    4. Yahong Jiang & Qunqi Wu & Min Li & Yulei Gu & Jun Yang, 2023. "What Is Affecting the Popularity of New Energy Vehicles? A Systematic Review Based on the Public Perspective," Sustainability, MDPI, vol. 15(18), pages 1-29, September.
    5. Kim, Junghun & Seung, Hyunchan & Lee, Jongsu & Ahn, Joongha, 2020. "Asymmetric preference and loss aversion for electric vehicles: The reference-dependent choice model capturing different preference directions," Energy Economics, Elsevier, vol. 86(C).
    6. He, Wentao & Hao, Xiaoli, 2023. "Competition and welfare effects of introducing new products into the new energy vehicle market: Empirical evidence from Tesla’s entry into the Chinese market," Transportation Research Part A: Policy and Practice, Elsevier, vol. 174(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Bansal, Prateek & Kumar, Rajeev Ranjan & Raj, Alok & Dubey, Subodh & Graham, Daniel J., 2021. "Willingness to pay and attitudinal preferences of Indian consumers for electric vehicles," Energy Economics, Elsevier, vol. 100(C).
    2. Jia, Wenjian & Chen, T. Donna, 2023. "Investigating heterogeneous preferences for plug-in electric vehicles: Policy implications from different choice models," Transportation Research Part A: Policy and Practice, Elsevier, vol. 173(C).
    3. Claude Paraponaris, 2017. "Plateformes numériques, conception ouverte et emploi," Post-Print halshs-01614430, HAL.
    4. Arman Avadikyan & Gilles Lambert & Christophe Lerch, 2016. "A Multi-Level Perspective on Ambidexterity: The Case of a Synchrotron Research Facility," Working Papers of BETA 2016-44, Bureau d'Economie Théorique et Appliquée, UDS, Strasbourg.
    5. Kibaek Lee & Jaeheung Yoo & Munkee Choi & Hangjung Zo & Andrew P Ciganek, 2016. "Does External Knowledge Sourcing Enhance Market Performance? Evidence from the Korean Manufacturing Industry," PLOS ONE, Public Library of Science, vol. 11(12), pages 1-19, December.
    6. Oleg Curbatov, 2013. "The 'Knowledge Marketing': A New Trend In A Management Science World," Post-Print hal-01509370, HAL.
    7. Stojčić, Nebojša, 2021. "Social and private outcomes of green innovation incentives in European advancing economies," Technovation, Elsevier, vol. 104(C).
    8. Kertcher, Zack & Venkatraman, Rohan & Coslor, Erica, 2020. "Pleasingly parallel: Early cross-disciplinary work for innovation diffusion across boundaries in grid computing," Journal of Business Research, Elsevier, vol. 116(C), pages 581-594.
    9. Vanhaverbeke, Wim & Li, Ying & Van de Vrande, Vareska, 2009. "The dual role of external corporate venturing in technological exploration," MPRA Paper 26488, University Library of Munich, Germany, revised 2010.
    10. Franke, Nikolaus & von Hippel, Eric & Schreier, Martin, 2005. "Finding commercially attractive user innovations: A test of lead user theory," Working papers 4536-05, Massachusetts Institute of Technology (MIT), Sloan School of Management.
    11. Habicht, Hagen & Oliveira, Pedro & Shcherbatiuk, Viktoriia, 2012. "User Innovators: When Patients Set Out to Help Themselves and End Up Helping Many," Die Unternehmung - Swiss Journal of Business Research and Practice, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 66(3), pages 277-295.
    12. Loris Gaio, 2005. "A diversity-based approach to requirements tracing in new product development," ROCK Working Papers 031, Department of Computer and Management Sciences, University of Trento, Italy, revised 13 Jun 2008.
    13. de Jong, Jeroen P.J. & Ben-Menahem, Shiko M. & Franke, Nikolaus & Füller, Johann & von Krogh, Georg, 2021. "Treading new ground in household sector innovation research: Scope, emergence, business implications, and diffusion," Research Policy, Elsevier, vol. 50(8).
    14. Pamela D. Morrison & John H. Roberts & Eric von Hippel, 2000. "Determinants of User Innovation and Innovation Sharing in a Local Market," Management Science, INFORMS, vol. 46(12), pages 1513-1527, December.
    15. Thierry BURGER-HELMCHEN & Claude GUITTARD, 2008. "Are Users The Next Entrepreneurs? A Case Study On The Video Game Industry," Working Papers of BETA 2008-14, Bureau d'Economie Théorique et Appliquée, UDS, Strasbourg.
    16. Cohen, Wesley M. & Fjeld, Jon, 2016. "The three legs of a stool: Comment on Richard Nelson, “The sciences are different and the differences matter”," Research Policy, Elsevier, vol. 45(9), pages 1708-1712.
    17. Franke, Nikolaus & Shah, Sonali, 2003. "How communities support innovative activities: an exploration of assistance and sharing among end-users," Research Policy, Elsevier, vol. 32(1), pages 157-178, January.
    18. Keita Oikawa, 2022. "Innovation Systems and Digital Transformation," Chapters, in: Fukunari Kimura & Keita Oikawa (ed.), The Comprehensive Asia Development Plan (CADP) 3.0: Towards an Integrated, Innovative, Inclusive, and Sustainable Economy, chapter 8, pages 237-276, Economic Research Institute for ASEAN and East Asia (ERIA).
    19. Benoit Desmarchelier & Faridah Djellal & Faïz Gallouj, 2018. "L'innovation dans les services publics à la lumière des paradigmes de l'administration publique et des perspectives des Service Innovation Studies," Working Papers halshs-01934287, HAL.
    20. Nicolas Jullien & Jean-Benoît Zimmermann, 2011. "FLOSS in an industrial economics perspective," Revue d'économie industrielle, De Boeck Université, vol. 0(4), pages 39-64.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:16:y:2024:i:7:p:3090-:d:1371957. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.