Extension of TAM by Perceived Interactivity to Understand Usage Behaviors on ACG Social Media Sites
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- Anastasios-Ioannis Theocharidis & Maria Argyropoulou & George Karavasilis & Vasiliki Vrana & Evangelos Kehris, 2020. "An Approach towards Investigating Factors Affecting Intention to Book a Hotel Room through Social Media," Sustainability, MDPI, vol. 12(21), pages 1-20, October.
- Minjeong Ham & Sang Woo Lee, 2020. "Factors Affecting the Popularity of Video Content on Live-Streaming Services: Focusing on V Live, the South Korean Live-Streaming Service," Sustainability, MDPI, vol. 12(5), pages 1-17, February.
- Manuela Linares & M. Dolores Gallego & Salvador Bueno, 2021. "Proposing a TAM-SDT-Based Model to Examine the User Acceptance of Massively Multiplayer Online Games," IJERPH, MDPI, vol. 18(7), pages 1-19, April.
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Keywords
ACG; social media; perceived interactivity; continuance use intention; willingness to exchange information;All these keywords.
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