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Creating Value by Spawning Investment Opportunities

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  • Eero Kasanen

Abstract

A central managerial concern is how to generate a "proper mix" of investment projects. Funds are needed for the strategic search for new investment opportunities as well as for the maintenance of operational business lines. Any investment, especially in strategic projects such as new technology, brand name or company image, may generate future investment opportunities (hence the use of the word "spawning"). Investment opportunities can be seen as call options on certain capabilities or assets. This paper presents new tools for analyzing the spawning structure and for managing investment opportunities over time.

Suggested Citation

  • Eero Kasanen, 1993. "Creating Value by Spawning Investment Opportunities," Financial Management, Financial Management Association, vol. 22(3), Fall.
    • Handle: RePEc:fma:fmanag:kasanen
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    Cited by:

    1. de Andrés, Pablo & de la Fuente, Gabriel & Velasco, Pilar, 2016. "Are real options a missing piece in the diversification-value puzzle?," International Review of Financial Analysis, Elsevier, vol. 48(C), pages 261-271.
    2. Panayi, Sylvia & Trigeorgis, Lenos, 1998. "Multi-stage Real Options: The Cases of Information Technology Infrastructure and International Bank Expansion," The Quarterly Review of Economics and Finance, Elsevier, vol. 38(3, Part 2), pages 675-692.
    3. Donald J. Mullineaux & Mark K. Pyles, 2010. "Bank marketing investments and bank performance," Journal of Financial Economic Policy, Emerald Group Publishing Limited, vol. 2(4), pages 326-345, November.

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