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Inovação colaborativa: uma abordagem aberta no desenvolvimento de novos produtos

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  • Bueno, Bruna
  • Balestrin, Alsones

Abstract

The strategies adopted by companies seeking to foster technological innovations in products and services have been changing significantly in the last years. One of the elements of notable evolution is related with the way companies conduct the research & development (R&D) of new products, services, processes and business models. The present article aimed to identify practices of collaborative innovation that have been used in the development of new products and elected a case from the automotive industry as its empirical field. Even though this industry has experienced the development of R&D together with its suppliers, co-creating value with end-users is new. The unity of analysis was the development project of Fiat Mio – Fiat Concept Car III (FCCIII) and the results showed that, during the FCCIII’s development process, different practices of collaborative innovation were adopted, which provided the focal organization with access to a different pool of knowledge, external to its boundaries.

Suggested Citation

  • Bueno, Bruna & Balestrin, Alsones, 2012. "Inovação colaborativa: uma abordagem aberta no desenvolvimento de novos produtos," RAE - Revista de Administração de Empresas, FGV-EAESP Escola de Administração de Empresas de São Paulo (Brazil), vol. 52(5), September.
    • Handle: RePEc:fgv:eaerae:v:52:y:2012:i:5:a:30418
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    Cited by:

    1. Selma Leticia Capinzaiki Ottonicar & Paloma Marin Arraiza & Fabiano Armellini, 2020. "Opening Science and Innovation: Opportunities for Emerging Economies," Foresight and STI Governance (Foresight-Russia till No. 3/2015), National Research University Higher School of Economics, vol. 14(4), pages 95-111.
    2. Julia Naranjo-Valencia & Ricardo Vidal-Patiño & Gregorio Calderón-Hernández, 2019. "Characterization of Innovation Research Published in Latin American Journals Indexed in WoS," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 16(07), pages 1-38, November.

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