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Diseño digital de imagen empresarial: caso de estudio

Author

Listed:
  • Laura Cecilia Méndez Guevara
  • Cozobi García Herrera
  • Andrés Jaime González

Abstract

En el marco del programa emprendedor en la UAEMëx, se ha asesorado a un grupo de estudiantes de la licenciatura en Contaduría. Su interés personal se enfoca al desarrollo local. En ese sentido se desarrolló el presente proyecto consiste la creación de la imagen empresarial enfocada a un caso de estudio de la agroindustria mexiquense, que genere una mayor ventaja competitiva en este tipo de giro en el noroeste del Estado de México.

Suggested Citation

  • Laura Cecilia Méndez Guevara & Cozobi García Herrera & Andrés Jaime González, 2024. "Diseño digital de imagen empresarial: caso de estudio," Revista de Desarrollo Sustentable, Negocios, Emprendimiento y Educación RILDODS, Servicios Académicos Intercontinentales SL, issue 56, June.
  • Handle: RePEc:erv:rilcds:y:2024:i:56:03
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