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Balanced Scorecard como herramienta de gestión administrativa para la agencia de viajes Infinityecuador

Author

Listed:
  • Jorge à lvarez C.
  • María Miranda S.
  • Andrea Paca Quispillo
  • Diana Guevara Narváez

Abstract

El turismo en el Ecuador es el eje fundamental para el desarrollo socioeconómico del país, con el tiempo se ha posicionado como la tercera fuente de ingresos no petróleos para el país, conjuntamente con los emprendimientos y diferentes empresas enfocadas al este sector en la presente investigación se da a conocer las nuevas herramientas de gestión administrativa y la función que desempeña la empresa InfinityEcuador dedicada a la venta de paquetes turísticos dentro y fuera del país.

Suggested Citation

  • Jorge à lvarez C. & María Miranda S. & Andrea Paca Quispillo & Diana Guevara Narváez, 2019. "Balanced Scorecard como herramienta de gestión administrativa para la agencia de viajes Infinityecuador," Observatorio de la Economía Latinoamericana, Servicios Académicos Intercontinentales SL. Hasta 31/12/2022, issue 254, april.
  • Handle: RePEc:erv:observ:y:2019:i:254:44
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    Keywords

    la agencia de viajes Infinityecuador.;

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