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Análisis de generaciones y o Millenials, Z o actuales y frontera de estudio en el comportamiento del uso de las redes sociales

Author

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  • Mario Moncayo

Abstract

Al momento que nos encontramos en todo el auge de las redes sociales, es importante observar el comportamiento, las diferencias y similitudes entre generaciones en este caso analizaremos la generación Y o Millenials y la generación Z o Actuales, revisaremos las características más relevantes, su comportamiento ante el desarrollo de la tecnología y desenvolvimiento en el manejo de las RRSS. Todo esto con el fin de ver aspectos que pueden ser aplicados en la vida de los individuos en el uso de las diferentes aplicaciones y les ayude en su desarrollo.

Suggested Citation

  • Mario Moncayo, 2018. "Análisis de generaciones y o Millenials, Z o actuales y frontera de estudio en el comportamiento del uso de las redes sociales," Observatorio de la Economía Latinoamericana, Servicios Académicos Intercontinentales SL. Hasta 31/12/2022, issue 241, march.
  • Handle: RePEc:erv:observ:y:2018:i:241:43
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