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A TISM modeling of critical success factors of smartphone manufacturing ecosystem in India

Author

Listed:
  • J Jena
  • Vijayta Fulzele
  • Rachita Gupta
  • Fahima Sherwani
  • Ravi Shankar
  • Sumati Sidharth

Abstract

Purpose - – The purpose of this paper is to identify and analyze various critical success factors (CSFs) that can facilitate smartphone manufacturing in India. This paper further aims to understand the mutual interactions among these CSFs through identification of the hierarchical relationships among them. Design/methodology/approach - – A framework for a smartphone manufacturing system has been developed, wherein the hierarchical inter-relationships between identified CSFs have been presented and interpreted using total interpretive structural modeling (TISM). Cross-impact matrix multiplication applied to classification analysis has been further employed to identify the driving power as well as dependence power of these CSFs. Findings - – In the present research, 15 CSFs have been identified through literature review and expert opinions. The hierarchical framework developed using TISM has revealed the inter-dependencies among these CSFs. This research further categorizes CSFs into three clusters. The first cluster comprises of CSFs having high dependence power, the second cluster identifies CSFs having high driving power and the third cluster identifies CSFs which act as linkages between the driver CSFs and dependent CSFs. Research limitations/implications - – This study has implications for both practitioners and academia. It provides a comprehensive list of CSFs that are relevant to develop a smartphone ecosystem in India. In addition, this study will help decision makers to strategically focus on the main drivers of the ecosystem that requires the immediate attention of decision makers. The methodology employed in this study provides a mechanism to conduct an exploratory study by identifying the factors and analyzing their interactions through the development of a hierarchical framework. Originality/value - – The proposed framework developed through qualitative modeling is an effort to understand relevant factors that can promote the smartphone manufacturing ecosystem. This study makes a significant contribution in the literature of smartphone manufacturing, which captures the perspective of different stakeholders.

Suggested Citation

  • J Jena & Vijayta Fulzele & Rachita Gupta & Fahima Sherwani & Ravi Shankar & Sumati Sidharth, 2016. "A TISM modeling of critical success factors of smartphone manufacturing ecosystem in India," Journal of Advances in Management Research, Emerald Group Publishing Limited, vol. 13(2), pages 203-224, August.
  • Handle: RePEc:eme:jamrpp:v:13:y:2016:i:2:p:203-224
    DOI: 10.1108/JAMR-12-2015-0088
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    Citations

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    Cited by:

    1. Sushil, 2018. "How to check correctness of total interpretive structural models?," Annals of Operations Research, Springer, vol. 270(1), pages 473-487, November.
    2. Debesh Mishra & Suchismita Satapathy, 2019. "An assessment and analysis of musculoskeletal disorders (MSDs) of Odisha farmers in India," International Journal of System Assurance Engineering and Management, Springer;The Society for Reliability, Engineering Quality and Operations Management (SREQOM),India, and Division of Operation and Maintenance, Lulea University of Technology, Sweden, vol. 10(4), pages 644-660, August.
    3. Shankar, Ravi & Gupta, Rachita & Pathak, Devendra Kumar, 2018. "Modeling critical success factors of traceability for food logistics system," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 119(C), pages 205-222.
    4. Shahbaz Khan & Abid Haleem & Mohd Imran Khan & Mustufa Haider Abidi & Abdulrahman Al-Ahmari, 2018. "Implementing Traceability Systems in Specific Supply Chain Management (SCM) through Critical Success Factors (CSFs)," Sustainability, MDPI, vol. 10(1), pages 1-26, January.

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