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Entrepreneurship, globalization, and information technology

Author

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  • Madhusudan N. Rao

Abstract

Purpose - The purpose of this paper is to provide an overview of and insight into the creation and success of Webject Systems, Inc., an international SME in the IT consulting sector. Design/methodology/approach - A history of the company along with background information regarding the founder and the information technology (IT) industry is provided. Highlighted are aspects of the competition, financing, business operations, and human resources management. To conclude, the current state of both the industry and Webject Systems is projected. Findings - The information provided in this case study illustrates various business strategies that helped Webject Systems to thrive during the late 1990s and early 2000s. The description of the current state of the company and of the industry helps to forecast its future existence and success. Originality/value - This case study would be of value to entrepreneurs, specifically in the IT sector, and also to those interested in the globalization of existing firms.

Suggested Citation

  • Madhusudan N. Rao, 2007. "Entrepreneurship, globalization, and information technology," International Journal of Emerging Markets, Emerald Group Publishing Limited, vol. 2(2), pages 181-197, April.
    • Handle: RePEc:eme:ijoemp:17468800710739243
    DOI: 10.1108/17468800710739243
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