IDEAS home Printed from https://ideas.repec.org/a/eme/caerpp/v3y2011i1p101-111.html
   My bibliography  Save this article

Urban consumers' attitudes towards the safety of milk powder after the melamine scandal in 2008 and the factors influencing the attitudes

Author

Listed:
  • Yingheng Zhou
  • Erpeng Wang

Abstract

Purpose - This paper aims to analyze the factors that influence urban consumers' attitudes towards food safety after the melamine scandal. Design/methodology/approach - Based on the research about the attitudes of urban consumers in Nanjing towards the safety of milk powder after the melamine scandal in 2008, this paper adopts the ordered logit model to test which factors significantly influence consumers' attitudes. Findings - The findings suggest that: first, there is a common concern among consumers about the safety of milk powder after the melamine scandal; second, according to the research, the concern is in inverse relation to the level of educational attainment, consumers' awareness of food safety incidents and their opinion of governments' action after the incident. Moreover, those who always have a concern about the safety of the alternatives to milk powder are more easily affected. Originality/value - Different from other researches, the paper focuses on consumers' attitudes towards food safety by studying a specific case, namely the melamine scandal.

Suggested Citation

  • Yingheng Zhou & Erpeng Wang, 2011. "Urban consumers' attitudes towards the safety of milk powder after the melamine scandal in 2008 and the factors influencing the attitudes," China Agricultural Economic Review, Emerald Group Publishing Limited, vol. 3(1), pages 101-111, February.
    • Handle: RePEc:eme:caerpp:v:3:y:2011:i:1:p:101-111
    DOI: 10.1108/17561371111103589
    as

    Download full text from publisher

    File URL: https://www.emerald.com/insight/content/doi/10.1108/17561371111103589/full/html?utm_source=repec&utm_medium=feed&utm_campaign=repec
    Download Restriction: Access to full text is restricted to subscribers
    File URL: https://www.emerald.com/insight/content/doi/10.1108/17561371111103589/full/pdf?utm_source=repec&utm_medium=feed&utm_campaign=repec
    Download Restriction: Access to full text is restricted to subscribers
    File URL: https://libkey.io/10.1108/17561371111103589?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Huidan Xue & Chenguang Li & Liming Wang, 2021. "Spatial Price Dynamics and Asymmetric Price Transmission in Skim Milk Powder International Trade: Evidence from Export Prices for New Zealand and Ireland," Agriculture, MDPI, vol. 11(9), pages 1-20, September.
    2. Mingyang Zhang & Chao Chen & Wuyang Hu & Lijun Chen & Jintao Zhan, 2016. "Influence of Source Credibility on Consumer Acceptance of Genetically Modified Foods in China," Sustainability, MDPI, vol. 8(9), pages 1-16, September.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eme:caerpp:v:3:y:2011:i:1:p:101-111. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Emerald Support (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.