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Finansal Kararlarin Verilmesinde Promethee Siralama Yöntemi

Author

Listed:
  • Göktug Cenk AKKAYA

    (Dokuz Eylül Üniversitesi Iktisadi Ve Idari Bilimler Fakültesi Isletme Bölümü)

  • Erhan DEMIRELI

    (Dokuz Eylül Üniversitesi Iktisadi Ve Idari Bilimler Fakültesi Isletme Bölümü)

Abstract

Cok kriterli karar verme sürecleri, isletme faaliyet alanlarinda yasanan gelismelerle birlikte finansal karar süreclerinde kullanilmaya baslanmistir. Finansal karar sürecleri maliyet ve zamanlama acisindan isletme faaliyetlerinde özel önem arz eden bir konumdadir. Bu amacla alinan kararlarin dogru ve isabetli olmasi bir yandan finansal yöneticinin basarisini, diger yandan isletme faaliyetlerinde etkinlik saglanmasina katki saglamaktadir. Bu calismada cok kriterli karar verme sürec problemlerinin finans alaninda uygulamalarinin aciklanmasi amaclanmistir. Bu amacla promethee siralama yöntemi tercih edilmistir. Calismanin uygulama asamasinda halka acilma karari veren bir isletmenin halka acilma duyurusunun hangi araclar ile yapmasi gerektigi maliyet, ulasilabilirlik, etkinlik ve imaj kriterleri acisindan ele alinmistir. Calisma sonucunda ekonomik büyüme dönemlerinde halka acilma duyurularinin televizyon araciligiyla, ekonomik daralma dönemlerinde ise dergi araciligiyla yapilmasinin daha etkin sonuclar verecegi bulgulanmistir.

Suggested Citation

  • Göktug Cenk AKKAYA & Erhan DEMIRELI, 2010. "Finansal Kararlarin Verilmesinde Promethee Siralama Yöntemi," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, vol. 10(3), pages 845-854.
    • Handle: RePEc:ege:journl:v:10:y:2010:i:3:p:845-854
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    More about this item

    Keywords

    Cok kriterli karar verme; Halka acilma duyurulari;

    JEL classification:

    • G17 - Financial Economics - - General Financial Markets - - - Financial Forecasting and Simulation

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