The Role of Salesperson motivation in Driving Company Performance
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References listed on IDEAS
- Ulf Johanson & Maria Mårtensson & Matti Skoog, 2001. "Measuring to understand intangible performance drivers," European Accounting Review, Taylor & Francis Journals, vol. 10(3), pages 407-437.
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Keywords
salesperson performance; role perception; extrinsic and intrinsic motivation;All these keywords.
JEL classification:
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
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