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Drivers of CSR strategies: A regional and relational approach

Author

Listed:
  • Poveda-Pareja, Esther
  • Marco-Lajara, Bartolomé
  • Úbeda-García, Mercedes
  • del Carmen Zaragoza-Sáez, Patrocinio
  • Manresa-Marhuenda, Encarnación

Abstract

The purpose of this research is to analyse which factors linked to location decisions as well as to the capabilities that are developed in agglomeration environments can be conducive to the development of CSR strategy by tourism enterprises. To carry out this analysis, the degree of agglomeration of the Local Labour Systems where the companies under study are located is initially calculated. In addition, a theoretical model is developed and analysed empirically by applying the PLS statistical technique to a sample of 202 hotels located on the Spanish coast. The results obtained reflect the relevance of inter-organisational ambidexterity as a key capability for channelling the effects of location in agglomerated environments on the CSR strategies of hotels.

Suggested Citation

  • Poveda-Pareja, Esther & Marco-Lajara, Bartolomé & Úbeda-García, Mercedes & del Carmen Zaragoza-Sáez, Patrocinio & Manresa-Marhuenda, Encarnación, 2025. "Drivers of CSR strategies: A regional and relational approach," Technological Forecasting and Social Change, Elsevier, vol. 212(C).
  • Handle: RePEc:eee:tefoso:v:212:y:2025:i:c:s0040162524007091
    DOI: 10.1016/j.techfore.2024.123911
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