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Incentives for breastfeeding and for smoking cessation in pregnancy: An exploration of types and meanings

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  • Crossland, Nicola
  • Thomson, Gill
  • Morgan, Heather
  • Dombrowski, Stephan U.
  • Hoddinott, Pat

Abstract

Financial or tangible incentives are a strategy for improving health behaviours. The mechanisms of action of incentives are complex and debated. Using a multidisciplinary integrated mixed methods study, with service-user collaboration throughout, we developed a typology of incentives and their meanings for initiating and sustaining smoking cessation in pregnancy and breastfeeding. The ultimate aim was to inform incentive intervention design by providing insights into incentive acceptability and mechanisms of action.

Suggested Citation

  • Crossland, Nicola & Thomson, Gill & Morgan, Heather & Dombrowski, Stephan U. & Hoddinott, Pat, 2015. "Incentives for breastfeeding and for smoking cessation in pregnancy: An exploration of types and meanings," Social Science & Medicine, Elsevier, vol. 128(C), pages 10-17.
    • Handle: RePEc:eee:socmed:v:128:y:2015:i:c:p:10-17
    DOI: 10.1016/j.socscimed.2014.12.019
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    References listed on IDEAS

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    1. Emma L Giles & Shannon Robalino & Elaine McColl & Falko F Sniehotta & Jean Adams, 2014. "The Effectiveness of Financial Incentives for Health Behaviour Change: Systematic Review and Meta-Analysis," PLOS ONE, Public Library of Science, vol. 9(3), pages 1-16, March.
    2. Gill Thomson & Heather Morgan & Nicola Crossland & Linda Bauld & Fiona Dykes & Pat Hoddinott & on behalf of the BIBS team, 2014. "Unintended Consequences of Incentive Provision for Behaviour Change and Maintenance around Childbirth," PLOS ONE, Public Library of Science, vol. 9(10), pages 1-21, October.
    3. Walsh, R.A. & Redman, S. & Brinsmead, M.W. & Byme, J.M. & Melmelh, A., 1997. "A smoking cessation program at a public antenatal clinic," American Journal of Public Health, American Public Health Association, vol. 87(7), pages 1201-1204.
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