Firm power in product market and stock returns
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DOI: 10.1016/j.qref.2016.09.008
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- Musaab Mousa & Saeed Nosratabadi & Judit Sagi & Amir Mosavi, 2021. "The Effect of Marketing Investment on Firm Value and Systematic Risk," Papers 2104.14301, arXiv.org.
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Keywords
Product market competition; Standardized earnings surprises; Buy-and-hold abnormal returns; Idiosyncratic risk;All these keywords.
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