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Discount pricing for a family of items: The supplier's optimal decisions

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  • Ke, Ginger Y.
  • Bookbinder, James H.

Abstract

Consider a family of SKUs for which the supplier will offer a quantity discount, according to the aggregate purchases of the product group. Management of those items is based on the modified periodic policy. From the supplier's point of view, what are the optimal parameters (breakpoint and discount percentage)? For deterministic demand, we discuss the cases in which demand is both constant and price-sensitive. First as a noncooperative Stackelberg game, and then when the two parties make the discount and replenishment decisions jointly, we illustrate the impact of price-sensitivity and joint decision making on the supplier's discount policy.

Suggested Citation

  • Ke, Ginger Y. & Bookbinder, James H., 2012. "Discount pricing for a family of items: The supplier's optimal decisions," International Journal of Production Economics, Elsevier, vol. 135(1), pages 255-264.
    • Handle: RePEc:eee:proeco:v:135:y:2012:i:1:p:255-264
    DOI: 10.1016/j.ijpe.2011.07.016
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    References listed on IDEAS

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    1. Ata Allah Taleizadeh & Hadi Samimi & Babak Mohammadi, 2015. "Joint replenishment policy with backordering and special sale," International Journal of Systems Science, Taylor & Francis Journals, vol. 46(7), pages 1172-1198, May.
    2. Muriel, Ana & Chugh, Tammana & Prokle, Michael, 2022. "Efficient algorithms for the joint replenishment problem with minimum order quantities," European Journal of Operational Research, Elsevier, vol. 300(1), pages 137-150.
    3. Wang, Jian-Cai & Lau, Amy Hing-Ling & Lau, Hon-Shiang, 2012. "Practical and effective contracts for the dominant retailer of a newsvendor product with price-sensitive demand," International Journal of Production Economics, Elsevier, vol. 138(1), pages 46-54.
    4. Ji Seong Noh & Jong Soo Kim & Biswajit Sarkar, 2019. "Stochastic joint replenishment problem with quantity discounts and minimum order constraints," Operational Research, Springer, vol. 19(1), pages 151-178, March.
    5. Ke, Ginger Y. & Bookbinder, James H., 2018. "Coordinating the discount policies for retailer, wholesaler, and less-than-truckload carrier under price-sensitive demand: A tri-level optimization approach," International Journal of Production Economics, Elsevier, vol. 196(C), pages 82-100.

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