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Are there first mover advantages for producers of energy-efficient appliances? The case of refrigerators

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  • Cleff, Thomas
  • Rennings, Klaus

Abstract

How can the position of countries competing for the energy efficiency market be assessed? To answer this question, we analyze the situation of the global refrigerator market. The lead market is Germany, followed by Korea und Italy. First mover advantages can be realised in Germany, backed by high European efficiency standards which diffuse after some years to other countries. Since the pay-off time for energy-efficient refrigerators is quite long, a second mover strategy with low prices is promising especially when electricity prices and national income are low, as in Asia and Russia. Some producers apply both strategies in different markets.

Suggested Citation

  • Cleff, Thomas & Rennings, Klaus, 2016. "Are there first mover advantages for producers of energy-efficient appliances? The case of refrigerators," Utilities Policy, Elsevier, vol. 42(C), pages 42-50.
    • Handle: RePEc:eee:juipol:v:42:y:2016:i:c:p:42-50
    DOI: 10.1016/j.jup.2016.03.004
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    Cited by:

    1. Alwiyah Abd Alfattah & Ahmad Sakhrieh & Ahmed Al-Ghandoor, 2017. "Energy Efficiency Standards and Labels for Cold Appliances in Jordan," International Journal of Energy Economics and Policy, Econjournals, vol. 7(3), pages 95-101.
    2. Dash, Raj & Bhattacharjee, Biplab, 2024. "Consumer uptake of energy-efficient appliances in India's online marketplace: An electronic word-of-mouth (eWOM) process model," Utilities Policy, Elsevier, vol. 88(C).

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    More about this item

    Keywords

    Energy efficiency; Lead market; First mover;
    All these keywords.

    JEL classification:

    • Q55 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environmental Economics: Technological Innovation
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • Q01 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - Sustainable Development
    • Q58 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environmental Economics: Government Policy

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