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Decision-makers' perceptions of the value and impact of visual interactive modelling

Author

Listed:
  • Bell, Peter C.
  • Anderson, Chris K.
  • Staples, D. Sandy
  • Elder, Mark

Abstract

This article reports results from surveying decision makers who had used a visual, interactive (VI) model to aid their decision making. The survey was a follow-up to an earlier survey of modellers who had built at least one VI model. The model builders reported on their practical experience with VI model building, including their assessment of decision makers' reactions to their models. The present survey was conducted to sample decision makers directly, and the results generally confirm the high level of support and interest in VI models among decision makers.

Suggested Citation

  • Bell, Peter C. & Anderson, Chris K. & Staples, D. Sandy & Elder, Mark, 1999. "Decision-makers' perceptions of the value and impact of visual interactive modelling," Omega, Elsevier, vol. 27(2), pages 155-165, April.
    • Handle: RePEc:eee:jomega:v:27:y:1999:i:2:p:155-165
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    References listed on IDEAS

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    6. Hurrion, R. D., 1986. "Visual interactive modelling," European Journal of Operational Research, Elsevier, vol. 23(3), pages 281-287, March.
    7. Bhatnagar, SC, 1983. "Locating social service centres using interactive graphics," Omega, Elsevier, vol. 11(2), pages 201-205.
    8. Paul Kirkpatrick & Peter C. Bell, 1989. "Visual Interactive Modeling in Industry: Results from a Survey of Visual Interactive Model Builders," Interfaces, INFORMS, vol. 19(5), pages 71-79, October.
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    Cited by:

    1. van der Zee, D.J., 2006. "Modeling decision making and control in manufacturing simulation," International Journal of Production Economics, Elsevier, vol. 100(1), pages 155-167, March.
    2. Xinhui Zhang & Doug Meiser & Yan Liu & Brett Bonner & Lebin Lin, 2014. "Kroger Uses Simulation-Optimization to Improve Pharmacy Inventory Management," Interfaces, INFORMS, vol. 44(1), pages 70-84, February.

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