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The effect of 'experience' on information preferences

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  • Sauter, Vicki L

Abstract

A decision-maker's experience is thought to affect how he/she chooses the information that support his/her selection among alternatives. Unfortunately, results from empirical studies designed to demonstrate this hypothesis are not in agreement about the existence and/or extent of the relationship. Since one possible explanation for conflicting in results is variability in the operationalization of the variable 'experience', this study was designed to determine if it matters whether one chooses a macro view of experience (in which the focus is on a decision-maker's overall experience) or a micro view of experience (in which the focus is on specific experience with the decision under consideration). Additional insights regarding problems in operationalizing 'experience' were generated as a result of these analyses to provide a basis for further research in this area.

Suggested Citation

  • Sauter, Vicki L, 1985. "The effect of 'experience' on information preferences," Omega, Elsevier, vol. 13(4), pages 277-284.
    • Handle: RePEc:eee:jomega:v:13:y:1985:i:4:p:277-284
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