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The role of stimuli in a virtual shopping environment: A test of predictions derived from conditioning models of marketing firms

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  • Reed, Phil
  • McCarthy, John
  • Latif, Nermen
  • DeJongh, Julie

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  • Reed, Phil & McCarthy, John & Latif, Nermen & DeJongh, Julie, 2002. "The role of stimuli in a virtual shopping environment: A test of predictions derived from conditioning models of marketing firms," Journal of Economic Psychology, Elsevier, vol. 23(4), pages 449-467, August.
    • Handle: RePEc:eee:joepsy:v:23:y:2002:i:4:p:449-467
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    References listed on IDEAS

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    1. Reed, Phil, 1999. "Comments on Gordon Foxall: The marketing firm," Journal of Economic Psychology, Elsevier, vol. 20(2), pages 235-243, April.
    2. Foxall, Gordon R., 1999. "The marketing firm," Journal of Economic Psychology, Elsevier, vol. 20(2), pages 207-234, April.
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    Cited by:

    1. Amos, Clinton & Holmes, Gary R. & Keneson, William C., 2014. "A meta-analysis of consumer impulse buying," Journal of Retailing and Consumer Services, Elsevier, vol. 21(2), pages 86-97.

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