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Anti-consumption: An overview and research agenda

Author

Listed:
  • Lee, Michael S.W.
  • Fernandez, Karen V.
  • Hyman, Michael R.

Abstract

This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anti-consumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.

Suggested Citation

  • Lee, Michael S.W. & Fernandez, Karen V. & Hyman, Michael R., 2009. "Anti-consumption: An overview and research agenda," Journal of Business Research, Elsevier, vol. 62(2), pages 145-147, February.
    • Handle: RePEc:eee:jbrese:v:62:y:2009:i:2:p:145-147
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