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The role of consumer sympathy in product liability suits : An experimental investigation of loose coupling

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  • Darden, William R.
  • DeConinck, James B.
  • Babin, Barry J.
  • Griffin, Mitch

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  • Darden, William R. & DeConinck, James B. & Babin, Barry J. & Griffin, Mitch, 1991. "The role of consumer sympathy in product liability suits : An experimental investigation of loose coupling," Journal of Business Research, Elsevier, vol. 22(1), pages 65-89, January.
    • Handle: RePEc:eee:jbrese:v:22:y:1991:i:1:p:65-89
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    Cited by:

    1. Marie-Christin Papen & Thomas Niemand & Florian U. Siems & Sascha Kraus, 2019. "The effect of stress on customer perception of the frontline employee: an experimental study," Review of Managerial Science, Springer, vol. 13(4), pages 725-747, August.

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