Spatial effects of ecological cognition on firewood collection by households in protected areas: An analysis based on the giant panda nature reserves

The issues of unbalanced and inadequate energy development in rural China remain prominent, particularly in areas rich in natural resources, such as nature reserves, where households still tend to rely on traditional energy utilization modes. On one hand, the traditional use of firewood for energy results in low energy efficiency and indoor air pollution; On the other hand, it exacerbates problems such as habitat degradation for wildlife and environmental collapse. Although previous studies have explored rural energy source utilization from varies of aspects, there are still limitations in examining the impact of ecological cognition on household behaviors from a spatial correlation perspective. This study conducts a field survey of rural households in the giant panda nature reserves in Sichuan and Shaanxi Provinces to explore the impact of ecological cognition on rural households' firewood collection behaviors. By incorporating a spatial weight matrix, the study further analyzes the spatial spillover effects and the spatial heterogeneity of ecological cognition on rural households' firewood collection. The results show that: (1) ecological cognition significantly reduces firewood collection behaviors; (2) household income also decreases the consumption of firewood energy; (3) ecological cognition exhibits spatial spillover effects on rural households' firewood collection, indicating that household ecological cognition can impact surrounding households' ecological cognition and indirectly affect their firewood collection behaviors; and (4) significant spatial heterogeneity exists inside and outside the protected area. Ecological cognition significantly influences the firewood utilization of rural households within protected areas through spatial spillover effects, whereas its impact outside the protected areas is minimal. Strengthening forest ecological education to further raise ecological awareness, focusing on low-income households to provide energy subsidies, and utilizing the spatial spillover effects to enhance information dissemination channels are recommended for policy implications.