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Modeling global market entry decision by fuzzy logic with an application to country risk assessment

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  • Levy, Joshua B.
  • Yoon, Eunsang

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  • Levy, Joshua B. & Yoon, Eunsang, 1995. "Modeling global market entry decision by fuzzy logic with an application to country risk assessment," European Journal of Operational Research, Elsevier, vol. 82(1), pages 53-78, April.
    • Handle: RePEc:eee:ejores:v:82:y:1995:i:1:p:53-78
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    References listed on IDEAS

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    1. John W. Cooley & James O. Hicks, Jr., 1983. "A Fuzzy Set Approach to Aggregating Internal Control Judgments," Management Science, INFORMS, vol. 29(3), pages 317-334, March.
    2. Gutierrez, Isabel & Carmona, Salvador, 1988. "A fuzzy set approach to financial ratio analysis," European Journal of Operational Research, Elsevier, vol. 36(1), pages 78-84, July.
    3. Zimmerman, H. -J., 1983. "Using fuzzy sets in operational research," European Journal of Operational Research, Elsevier, vol. 13(3), pages 201-216, July.
    4. Bradshaw, Charles W., 1983. "A fuzzy set theoretic interpretation of economic control limits," European Journal of Operational Research, Elsevier, vol. 13(4), pages 403-408, August.
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    Cited by:

    1. Shuliang Li & Jim Zheng Li, 2009. "A multi‐agent‐based hybrid framework for international marketing planning under uncertainty," Intelligent Systems in Accounting, Finance and Management, John Wiley & Sons, Ltd., vol. 16(3), pages 231-254, July.
    2. David Opresnik & Maurizio Fiasché & Marco Taisch & Manuel Hirsch, 0. "An evolving fuzzy inference system for extraction of rule set for planning a product–service strategy," Information Technology and Management, Springer, vol. 0, pages 1-17.
    3. Luiz Moutinho & Paulo Rita & Shuliang Li, 2006. "Strategic diagnostics and management decision making: a hybrid knowledge‐based approach," Intelligent Systems in Accounting, Finance and Management, John Wiley & Sons, Ltd., vol. 14(3), pages 129-155, July.
    4. Acosta-Michlik, Lilibeth & Lucht, Wolfgang & Bondeau, Alberte & Beringer, Tim, 2011. "Integrated assessment of sustainability trade-offs and pathways for global bioenergy production: Framing a novel hybrid approach," Renewable and Sustainable Energy Reviews, Elsevier, vol. 15(6), pages 2791-2809, August.
    5. David Opresnik & Maurizio Fiasché & Marco Taisch & Manuel Hirsch, 2017. "An evolving fuzzy inference system for extraction of rule set for planning a product–service strategy," Information Technology and Management, Springer, vol. 18(2), pages 131-147, June.

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