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A factorial investigation of methods of stimulating response to a mail survey

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  • Jobber, David
  • Birro, Karl
  • Sanderson, Stuart M.

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  • Jobber, David & Birro, Karl & Sanderson, Stuart M., 1988. "A factorial investigation of methods of stimulating response to a mail survey," European Journal of Operational Research, Elsevier, vol. 37(2), pages 158-164, November.
    • Handle: RePEc:eee:ejores:v:37:y:1988:i:2:p:158-164
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    Cited by:

    1. Rick Newby & John Watson & David Woodliff, 2003. "SME Survey Methodology: Response Rates, Data Quality, and Cost Effectiveness," Entrepreneurship Theory and Practice, , vol. 28(2), pages 163-172, March.
    2. J Saunders & D Jobber & V Mitchell, 2006. "The optimum prepaid monetary incentives for mail surveys," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 57(10), pages 1224-1230, October.

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