The digital economy and advertising diffusion models: Critical mass and the Stalling equilibrium
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DOI: 10.1016/j.ejor.2024.05.043
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Cited by:
- Schouten, Jop & Cognolato, Davide & Borm, Peter & Cruijssen, Frans, 2024.
"Technology Selection with Peer-Based Network Effects,"
Other publications TiSEM
f0f45255-e4f9-44ad-8679-d, Tilburg University, School of Economics and Management.
- Schouten, Jop & Cognolato, Davide & Borm, Peter & Cruijssen, Frans, 2024. "Technology Selection with Peer-Based Network Effects," Discussion Paper 2024-026, Tilburg University, Center for Economic Research.
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Keywords
OR in marketing; Network effects; Critical mass; Optimal control;All these keywords.
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